My Selection

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What it does

My Selection helps influencers and creators build their own product lines from start to finish. The service covers sourcing, the storefront, and fulfilment, so a creator can sell products under their own brand rather than only promoting someone else's. Outdoor products are the current focus. The markets are Australia and the United States. Creators use it as a full-stack e-commerce platform: they set up a product line, open a digital storefront, and handle orders through fulfilment. It sits in the monetize stage of creator work, for people who want to turn an audience into products they own.