Metricool

Scheduling plus analytics and competitor tracking in one dashboard.

Free tier1 brand, 20 scheduled posts a month, 5 competitor profiles and 30 days of analytics, excluding LinkedIn and X
From€16/mo
Platformsweb, ios, android
Checked 20 Aug 2026

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What it does

Metricool is a scheduler and an analytics tool in one place, which is what distinguishes it from the tools that only do the first half. It plans and publishes to the usual networks, then reports on what happened, and it will also pull competitor numbers on public profiles so the comparison sits next to your own. The breadth is the point and also the cost: nothing in it is quite as focused as a dedicated tool. For a creator who does not want a scheduler and a separate dashboard, that trade is usually worth making.

Alternatives

Other tools we list for the publish stage.

  • BufferSchedules and publishes posts across social accounts from one queue.
  • LaterVisual scheduling and publishing for social platforms.
  • vidIQYouTube research and optimization tools with an AI coach.